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kiinde privacy notice

effective date: July 18,2011

At Kiinde, we know that you value your privacy and care about your personal information. This Privacy Policy explains what Per sonal Information we collect and how we use it. It applies to all users who register on or use our Sites on or after the Effec tive Date.

Please read this Privacy Policy carefully. If you do not agree to our practices, please do not register, subscribe, create an account, make a purchase, or otherwise interact with Kiinde atwww.kiinde.com, or any other sites we may offer (collectively, the "Sites"). By visiting or using the Sites, you accept and agree to the terms of this Privacy Policy Please contact us if you have any questions or comments about our privacy practices or this Privacy Policy. You can reach us online at privacy@kiinde.com. You can reach us via postal mail at the following address:

Kiinde
73 Naushon Avenue
Warwick, Rl 02888 USA

1. PERSONAL INFORMATION THAT WE COLLECT
Personal Information is information that can be used to identify, locate, or contact an individual. It also includes other information that may be associated with Personal Information. We collect the following types of Personal Information:

Contact Information that allows usto communicate with you, such asyour name, postal addresses, email addresses, social media website user account names, telephone numbers, or other addresses at which you receive communications from or on behalf of Kiinde.

Transaction Information about how you interact with Kiinde, such as the products that you view or purchase and other information about how you use our Sites, email, other communications, and applications.

Financial Account Information as needed to process payments for products that you buy, such asyour credit or debit card number, expiration date, and card verification number.

2. HOW WE COLLECT PERSONAL INFORMATION
We ask you for Personal Information (including Contact Information and Financial Account Information) when you register, create an account, or make a purchase from the Sites or contact us.

We collect Transaction Information when you use our Site. For example, we may track the products that you view or purchase. We may use cookies and related technologies to collect information about your computer and your interaction with the Site.

We also collect Transaction Information if you contact us via telephone, email, text, postal mail, social media interaction, or other methods of communication, such as for customer support purposes.

We collect information that you provide us about other people when you purchase products as gifts, including those persons' Contact Information. We create transaction records of your gift to those persons.

3. How We Use Personal Information Kiinde uses Personal Information to:

4. When and Why We Disclose Personal Information
We will not disclose your Personal Information to third parties except to:

Our service providers that provide services for us such as sending emails on our behalf and processing payments. Oun service providers are bound by law or contract to protect the Personal Information and are only allowed to use the Personal Information in accordance with the terms of our service agreements with them. Effect a merger, acquisition, or otherwise; to support the sale or transfer of business assets.

Enforce our rights or protect our property; to protect the rights, property or safety of others, investigate fraud, respond to a government request; or as needed to support auditing, compliance, and corporate governance functions. We may also disclose Personal Information to defend ourselves in litigation or a regulatory action, and when required or advised to do so by law, such as in response to a subpoena, or similar legal process, including to law enforcement agencies, regulators, and courts in the United States and other countries where we operate. We may also disclose information about you that is not personally identifiable. For exam pie, we may provide business partners or other third parties with reports that contain aggregated and statistical data about our users.

5. Cookies and Related Technology
When you use our Sites, we may collect certain information by automated or electronic means, using technologies such as cookies , pixel tags and web beacons, browser analysis tools, and web server logs. As you use our Sites, your browser and devices commu nicate with servers operated by us, our business partners and services providers to coordinate and record your interactions wit h us and fill your requests for services and information.

The information from cookies and related technology may be stored in web server logs and also in web cookies kept on your compu ters or mobile devices, which may then transmitted backto our Sites by your computers or mobile devices. These servers are ope rated and the cookies managed by us, our business partners or our service providers.

For example, when you visit our Sites, Kiinde and our service providers may place cookies on your computers or mobile devices. Cookies allow usto recognize you when you return, track and target your interests in order to provide a customized experience. They also help us provide a customized experience and help us to detect certain kinds of fraud. A "cookie" is a small amount of information that a web server sends to your browser that stores information about your account, your preferences, and;
Some cookies are temporary, whereas others may be configured to last longer. "Session" cookies are temporary cookies used for various reasons, such as to manage page views. Your browser usually erases session cookies once you exit your browser. "Persistent" cookies are more permanent cookies that are stored on your computers or mobile devices even beyond when you exit your browser. We may use persistent cookies for a number of purposes, such as retrieving certain information you have previously provided (such asyour user id if you asked to be remembered), and stori Pixel tags and web beacons are tiny graphic images that we may place on website pages or in emails that allow usto determine w hether you have performed specific actions. When you access pages or open email messages with pixel tags and web beacons, they may generate a notice of that action to us, or our service providers. These tools allow usto measure response to ourcommunica tions and improve our web pages and promotions.

We may collect many different types of information from cookies and othertechnologies. For example, we may collect information from the devices you use to access our Sites, your operating system type or mobile device model, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone of your device. Browsers routinely send these types of information to web servers. Our server logs also record the Internet Protocol ("IP") addresses of the devices you use to interact with the Sites. An IP address is a unique identifier t In many cases, the information we collect using cookies and other tools is used in non-identifiable ways, without any reference to Personal Information. For example, we use information we collect about Site users to optimize our Sites and understand its traffic and usage patterns. If we associate information collected by using cookies and related technologies with Personal Infor mation,this Privacy Statement governs how we use that information.

Most browsers have settings that allow you to prevent your browser from accepting new cookies, or to have the browser notify yo u when you receive a new cookie, or to disable cookies altogether.

6. Information Security
Kiinde uses reasonable administrative, technical, and physical controls to protect Personal Information. For instance, to prot ect the security of your Personal Information during transmission, we use industry-standard encryption technology to protect th e information that you input and transmit to us over the Internet.

To prevent unauthorized access to sensitive information, it is important for you to monitor those who have access to your password and to your computer. Be sure to sign off when finished using a shared computer.

7. Accessing and Correcting Personal Information
You can review, update, and correct Personal Information about you. You can access and update your Contact Information, Financial Account Information, and the other information you provided to use in your profile by logging into your account and accessing the "My Account" section of the Site or sending us an email at privacy@kiinde.com.

If you want to close your account or have other questions or requests, please contact us at support@kiinde.com. Please notetha t we cannot always delete records of past interactions and transactions. For example, we may be required to retain records rela ting to previous purchases on the Sites for financial reporting and compliance reasons.

If you do not want to receive e-mail or other mail from us, please adjust your account setting regarding email contact preferen ces. Please note that you cannot waive the applicability of the Terms and Conditions of Use and other legal notices, such as this Privacy Notice, and if you elect not to receive those notices, they will still govern your use of the Sites. It is your responsibility to review them for changes.

8. Use By Children
We sell children's products, but only for purchase by adults. We do not market or sell products to children. If you are under age 18, you may not make a purchase and may use the Sites only with the consent of a parent or guardian.

9. Revisions
We reserve the right to periodically revise our Privacy Notice and the Terms and Conditions of Use. Please check the Web site regularly for any updates or changes to terms.

10. California Privacy Rights
California Civil Code ยง 1798.83 permits our visitors who are California residents to request certain information about the disc losure of their Personal Information to third parties for direct marketing purposes. To make such a request, please send an e-mail to privacy@kiinde.com or write to us at:

Kiinde
73 Naushon Avenue
Warwick, Rl 02888 USA

Please allow 30 days for a response